ICICI Bank launches ‘ICICI Bank Unifare Bangalore Metro Card’ in partnership with BMRCL
April 15, 2015
- This card offers dual benefit of Namma Metro Smart card and an ICICI Bank credit or debit card
- Equipped with auto recharge facility
Bengaluru: ICICI Bank Limited, India’s largest private sector bank and Bangalore Metro Rail Corporation Limited (BMRCL) today announced the launch of the ‘ICICI Bank Unifare Bangalore Metro Card’. This card offers the commuters dual benefits of an ICICI Bank credit or debit card and BMRCL’s smart card, called Namma Metro Smart Card. This is a cobranded card in association with MasterCard.
In order to support both the functionalities in one card, the ‘ICICI Bank Unifare Bangalore Metro Card’ is embedded with the chip of Namma Metro Smart Card along with the EMV chip of ICICI Bank credit or debit card. It has a unique auto recharge facility of loading ₹ 200 when the balance drops below ₹ 100. This auto recharge facility eliminates the need to wait in queues at ticket counters and vending machines.
Speaking at the launch, Mr. Rajiv Sabharwal, Executive Director, ICICI Bank said, "We have been leveraging technology to introduce digital innovations and provide a worldclass banking experience to our customers. In the last one year, we have offered a range of new solutions in the field of transit payment. We are now partnering with some of the most successful transport operators in India. We are happy to launch the ‘ICICI Bank Unifare Bangalore Metro Card’ in partnership with BMRCL and are confident that this will go a long way in making commuting easier for the people of Bengaluru. We have tied up with metro rail operators for similar cards in Delhi, Mumbai and Hyderabad."
Mr. Pradeep Singh Kharola, MD, BMRCL, said, "We aim to provide hassle free travel to our commuters and seamless payment options are an integral part of that proposition. We are happy to partner with ICICI Bank in their new product the ‘ICICI Bank Unifare Bangalore Metro Card’. This Unifare card will certainly help commuters to have seamless travel and thus save on their travel time."
Announcing this launch, Mr. Ari Sarker, Country Corporate Officer, India and Division President, South Asia MasterCard, said, "At MasterCard, we recognize the importance of constantly providing consumers with innovative payment solutions that are safe, simple and smart. Ever since its launch, the Bangalore Metro has become a preferred mode of travel and we are hopeful that the ICICI Bank Unifare Bangalore Metro Card will enable commuters to have a hassle-free travel experience."
The other benefits of ‘ICICI Bank Unifare Bangalore Metro Card’ which uses the Near Field Communication (NFC) technology at the metro stations include:
- Commuters can redeem reward points accumulated on their card for free metro rides
- 15% discount on metro fare
- 2.5% fuel surcharge waiver across HPCL pumps if the transaction is swiped on an ICICI Merchant Services’ machine
- Minimum 15% discount on dining bills at leading restaurants across India with the ICICI Bank ‘Culinary Treats’ programme
Existing credit or debit card customers can apply for this card by placing a request at ICICI Bank’s customer care helpline. New customers can apply for the card by sending ‘UNIFARE CBN’ for credit cards or ‘UNIFARE DBN’ for debit cards to 5676766. Applications can also be made through the bank’s branches. The customers may apply for this card online by visiting www.icicibank.com/unifare.
About ICICI Bank Ltd: ICICI Bank Limited (NYSE:IBN) is India's largest private sector bank and the second largest bank in the country with consolidated total assets of US $ 124.76 billion at March 31, 2014. ICICI Bank’s subsidiaries include India’s leading private sector insurance companies and among its largest securities brokerage firms, mutual funds and private equity firms. ICICI Bank’s presence currently spans 17 countries, including India.
Except for the historical information contained herein, statements in this release, which contain words or phrases such as 'will', 'would', etc., and similar expressions or variations of such expressions may constitute 'forward looking statements'. These forward-looking statements involve a number of risks, uncertainties and other factors that could cause actual results to differ materially from those suggested by the forward-looking statements. These risks and uncertainties include, but are not limited to our ability to obtain statutory and regulatory approvals and to successfully implement our strategy, future levels of non-performing loans, our growth and expansion in business, the adequacy of our allowance for credit losses, technological implementation and changes, the actual growth in demand for banking products and services, investment income, cash flow projections, our exposure to market risks as well as other risks detailed in the reports filed by us with the United States Securities and Exchange Commission. ICICI Bank undertakes no obligation to update forward-looking statements to reflect events or circumstances after the date thereof. All reference to interest rates, penalties and other terms and conditions for any products and services described herein are correct as of the date of the release of this document and are subject to change without notice. The information in this document reflects prevailing conditions and our views as of this date, all of which is expressed without any responsibility on our part and is subject to change. In preparing this document, we have relied upon and assumed, without independent verification, the accuracy and completeness of all information available from public sources. ICICI Bank and the "I man" logo are the trademarks and property of ICICI Bank. Any reference to the time of delivery or other service levels is only indicative and should not be construed to refer to any commitment by us. The information contained in this document is directed to and for the use of the addressee only and is for the purpose of general circulation only.
For Press Queries:
