Mr. V. Vaidyanathan, Executive Director on the Board of ICICI Bank is responsible for Retail banking, SME Banking and Rural Banking.
Mr. Vaidyanathan was a lateral hire and was given the responsibility to set up the consumer financing business for ICICI Limited. This business was housed in a separate company ICICI Personal Financial Services Limited, and he was appointed MD of ICICI PFS Ltd in 2000.
This company later merged with ICICI Bank and he was appointed Country Head – Retail Banking in the merged bank. The businesses managed by him since then are the 950 strong branch network, the SME business, the Credit Cards, Mortgages, Automobile Finance and Personal loans. In October 2007, he was given additional responsibility to head the Rural Banking Business.
In the seven years since 2000, he has built a strong consumer business franchise, worked out the credit philosophies and has led the business to market leadership. His contribution in this sphere is widely recognized in Industry circles and in the ICICI Group. This business is now USD 30 billion (Mar 07), with 25 million customers, and over 9 million credit card customers.
At 38, he was appointed as an Executive Director on the Board of ICICI Bank. He is on the Board of ICICI Home finance, ICICI Lombard Limited (General Insurance) and ICICI Securities Limited. He has served on the Boards of CIBIL, India’s first credit bureau, and the SMERA, the rating agency from SIDBI.
He is an alumnus of Birla Institute of Technology and Harvard Business School (Advanced Management). |